Popcraft from a better time (ie; 10 months ago)
Hinds – The Prettiest Curse (Mom + Pop)
While gatekeepers and publications with an editorial stance to maintain spent the summer fawning over just another HAIM record that sounds like just another HAIM record, I continue to find comfort and joy in the bratty and spirited melodicism of this foursome from Madrid. They’re “garage” because their guitars are buzzy and their vocals sound frayed at times. They’re “pop” because they’re catchy, sure, but also because their lyricism evokes the sort of idyllic young-adult lovesickness that made icons of Dianna Ross and Britney Spears. But these mujeres are smart enough to recognize the fact a good love song is also a good intimacy song. They don’t lust, mind you, that’s far below their station. They also eschew cheap thrills as self-medication — the ebullient fun of “Riding Solo” masks the fact they’d rather be boo’d up than binge drink. These gals instead get off at the mere thought of a “pretty boy” hanging on their arm and accidentally falling in love on a sofa. With music this charming, effervescent and utilitarian, it’s a reminder in these terrible times that small pleasures can make a big impact. I hope to someday hear these songs played live in a small room at full capacity. Ya know, intimacy. GRADE: A-
Red Velvet – ‘The ReVe Festival’Finale (SM Entertainment, 2019)
K-Pop exists in a separate, ever-expanding universe — the genre’s biggest firm doubled its revenue last year to the tune of $500 million. Prognosticators swear the movement will someday crest stateside. The success of BTS leads me to believe they’re right, but I’m also dubious of America’s wider tolerance of songs sung in Korean. However, here’s hoping this five-piece gets their due in the western hemisphere. Like my TikTok account, they serve as a window into a larger subgenre of the culture I enjoy but of which I know I’m not a target audience. After reading a good review from resident smart guy Brad Luen, I settled on this compilation of two EPs to get my toes wet with K-Pop fever. The immediate comparison is Fifth Harmony, but their songcraft is much more consistent. Frontwoman Wendy (real name Shon Seung-Wan) recalls Ariana, but without the tortuous vocal calisthenics. If it sounds unfair to compare them to domestic acts, remember pop is America’s forte and that The Beatles made it fair game to reflect American music back to Americans. It’s why Mariah should be flattered by “Remember Forever,” why Quincy Jones should get royalties for “Ladies Night” and why “Jumpin’” recalls Pharell’s universal funk. For K-Pop stans, just push play. For the unconverted, don’t be afraid of the language barrier, just dance. GRADE: A-